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As Internet advertising continues to make inroads into the mainstream, new opportunities are opening up for advertisers -but not where you might expect. Radio has long been seen as the “poor man’s alternative” to TV advertising, but with the way that the Internet has changed the advertising landscape, it now offers more than just a cut-rate alternative to other media. As advertiser interest continues to … Continue reading Remnant Radio Ads – Choosing The Right Media Buyer
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Directories have been a staple for companies to drive local business for many years now. This hasn’t changed, however, the form that these directories take has/is continuing to change, the purpose of this article is to look at the history of 3 famous business directories: The Yellow Pages, Dentons and Thomson Local. The Yellow Pages is perhaps the most famous business directory in the whole … Continue reading Best business directory tips for you.